Hello Kitty is a fictional character created by Sanrio in 1974, designed by Yuko Shimizu. The character, portrayed as a simple white anthropomorphic cat with a bow, no mouth, and large eyes, has become a global cultural phenomenon. Known for her iconic design, Hello Kitty has achieved widespread popularity and transcended generations. Sanrio has successfully marketed Hello Kitty through extensive merchandising and collaborations, creating a brand that includes a vast array of products. Despite being initially targeted at a younger audience, Hello Kitty has fans of all ages, making her a timeless and universally appealing character. The philosophy behind Hello Kitty’s design allows people to project their own emotions onto the character. With media appearances, collaborations, and cultural significance, Hello Kitty has become a symbol of kawaii culture and a beloved cultural ambassador for Japan.